You are
somewhere on the continuum between being a risk taker and being risk
averse. Risk aversion is a measure of your preference for uncertainly
over certainty. If you are too risk averse and conservative, you limit
your ability to make decisions and therefore your ability to succeed. In
my experience most people are somewhat risk averse. I have also noticed
that those who take controlled risks in career, business and investments
are generally the most successful.
For example,
a risk averse person might prefer to stay in a low paid job than move
jobs, or start their own business; even when such a change is likely to
bring about increases in income, job satisfaction, status and so on.
Many people
make choices based on the worst possible scenario rather than the likely
probability of negative things happening. When I have a decision to
make, it often helps me to imagine the worst possible scenario but I
also:
1. Put that
possibility into perspective; and
2. Make plans
to ensure the worst possible scenario does not occur.
So for
example if I decide to set up a new business the worst case scenario
might be:
• It fails
and I feel a bit embarrassed;
• I lose the time I spent trying to make it work;
• I lose a pre-defined amount of money;
• I have the opportunity cost of not doing something else with my time
and money.
I can live
with all of these consequences, so if I see a significant upside
opportunity I am happy to set up a new business.
It might be
useful for you to think about how risk averse you are. In the final
chapter of this book, I note that one of the main regrets at the end of
people’s lives is they did not take a leap of faith or an opportunity
when it was presented to them. If you are too risk averse this is a
significant possibility.
There is a
financial type of risk aversion called dollar fear. This is when the
pain of losing $1 is greater than the pleasure of making $1. This fear
often paralyses people when it comes to investments. They would rather
put $20,000 in the bank at 3% interest than invest the money in a rental
property. Over a long time, money in property increases in value faster
than money in the bank, but some people fear the possibility of losing
any of the money. Similarly, some people will not risk $2,000 to start a
business even though the upside (money they could make) is hundreds of
times more than the downside ($2,000).
One way to
successfully control financial risk is to always protect the downside.
It is far easier (and more profitable in the long run) if in any
financial decision you protect or limit any losses. Let’s say you have
$5,000 to your name. If you set aside $3,000 to start a new business,
that is all you can lose. Providing you do not sign any personal
guarantees on loans or leases etc, and providing you limit your spending
to $3,000 you cannot lose any more. Yet your business might be earning
you $100,000 a year in two years time. It helps to concentrate on the
potential upside and allow yourself to risk the funds you have put
aside.
If you are
very risk averse and this is affecting your decision-making, start small
and get some confidence by taking small risks. Alternatively change your
mind set by concentrating on what you are missing out on by not taking a
controlled risk.
Of course
risk aversion is not confined to business and finance. We all have risk
thresholds for relationships, career, adventure, extreme sports,
vacations, overseas travel, selling ourselves, asking others for their
time and so on.
The important
thing is to evaluate where your risk thresholds are and to think about
whether your current risk thresholds are causing you to limit your
opportunities, outcomes and experiences. If you recognize you are being
held back by risk aversion I recommend taking small but deliberate steps
to push out the boundaries a little bit at a time.
Also as we
have discussed previously, use leverage to get yourself to take
controlled risks. Imagine yourself in a rut doing the same thing over
and over for years at a time. Imagine yourself in your rocking chair at
85 years old looking back in disappointment at the missed opportunities.
As you take
small steps of controlled risk, you will find it gets easier and easier.
You will find that any negative consequences are not nearly as bad as
you had imagined. You will also find that you feel more alive, more
excited and more stimulated. You will also be more interesting to other
people. This of course all builds on itself as a virtuous circle until
you are doing what you want to do without fear.